Why social networking? Don’t ask why, ask what

Posted by admin on June 12, 2010

Why social networking? Don't ask why, ask what

My wife is a webmaster and she just doesn’t get the whole social networking thing. I mean, she really doesn’t get it. Especially as it relates to companies. Why, she questions, would a company want to use a service like Twitter?
Why indeed?
Social networking is all about relationships. As a rule, in the past, big companies [...]

Trashy content – a trend that will cost you

Posted by admin on June 12, 2010

Trashy content - a trend that will cost you

Trashy content has become a trend.  It’s loud, insulting and predictable, but trashy content can be found on hundreds, if not thousands, of websites.
What is trashy content?  Trashy content uses large fonts, screaming headlines, dire warnings and fake testimonials.  It is supposed to be a mega-conversion tool, but what does it say about the company [...]

Solution Content makes your home page work

Posted by admin on June 12, 2010

Why do visitors buy from your website, and more importantly, why don’t they buy? Why do some visitors venture past your home page, while others leave your site after seconds?
The fact is that visitors to your site make up their mind about the value of your site in mere seconds. Whether or not your site [...]

Which keywords provide the best ROI?

Posted by admin on June 12, 2010

 
Technorati Tags: keywords, key words, roi, google, analytics, google analytics, seo, adwords

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